 |
 |
|
| wordstorm.co.uk | ||
|
Before going freelance I was senior copywriter in some excellent ad
agencies, working alongside talented art directors and bright advertising
planners.  There is scarcely a product category I haven't worked on at some time and always for clients who demanded uncompromising standards. And along the way I've gained loads of experience in every kind of media - from cost effective direct mail to high spending TV campaigns.
This kind of background means you learn what works and what doesn't: when
to be innovative and when it's better to follow tried and tested routes.
Above all, it gives you the knack of putting
Last but not least, an honours degree in English from Cambridge University and an MA in Creative Writing from UEA has helped provide the mental discipline you need to have as a freelance copywriter. It all adds up to the reassurance of knowing your project is in secure hands.
|
|
yourself
into the heads of every kind of target audience.