A copywriter for recruitment advertising
Having been employed as a freelance copywriter for a number of leading recruitment agencies in the past, I have acquired the skills to transform a dry job-description into an ad that motivates potential candidates to respond.
For me, the key is not the quantity of responses but the quality. My approach is to emphasise the attractions of the job alongside the challenges to maximise the percentage of applications from candidates who are genuinely capable and qualified to fill the role.
With my advertising background, I can also provide concepts and headlines that will make the ad stand out in crowded classified recruitment pages or among the editorial of a trade mag. If you’re looking for a freelance copywriter who can bring a fresh approach to your recruitment advertising, please don’t hesitate to contact me for a discussion or a quote.